Bring Your Team. Keep Your Culture. Build Bigger.
If you lead a team, you already know how much of this business is about the people around you. Moving your team to REAL should feel like a step forward, not a leap into the unknown. I've helped team leaders make this switch, and the honest truth is that REAL makes the transition easier than you'd expect. There's a structure that fits whether it's just the two of you or a full team, and you don't have to figure it out alone.
Your first 30 days
Your First 30 Days at REAL
The first month is more straightforward than most team leaders expect. Here's the honest week-by-week path I walk teams through when they switch.
Set up your profile and team structure
Join through the referral link, then set up your profile and choose your team type in reZEN so your structure is in place from day one.
Get your members signed
Send each member your referral link so they join under you, and get their paperwork moving while everything is fresh.
Book REAL Academy and your mentor
Book REAL Academy's new agent training and, in Ontario, the mentor program. You don't have to figure this out alone.
Round out your tools and get back to selling
Set up Leo AI, reZEN, and REAL Signature, then get back to the work that matters: your clients.
Ready to start week one? Join through Tory's referral link and she'll be in your corner for all four.
Join REAL Through ToryThe three team types
Which Structure Fits Your Team?
REAL offers three ways to run a team, and the right one depends on how you work together. Here's each one in plain language, based on the official Real Canada team types breakdown, with the real eligibility details so you know exactly what you're choosing.
Domestic
The two-of-you team.
Exactly two agents: a husband and wife, two partners, two people building together. You share one split cap of $15,000, and there's no minimum production requirement. It's the simplest structure REAL offers, and it's built for the partnership you already have.
- Exactly two agents, building together
- One shared split cap of $15,000
- No minimum production requirement
- Revenue share eligible: duo members pick the same sponsor and can't sponsor each other
- Team production awards apply; Elite eligibility for the team lead
ProTeam
The scale-your-business team.
Two or more agents with a real team structure. Company caps of $15,000, $7,500, or $5,000, with the $5,000 cap available to larger teams that meet production thresholds: a minimum of 12 agents and $100 million in annual production. The team leader sets the team cap, there's a 10% minimum split to the team lead, and the team needs $5 million in closed volume over the previous 12 months. Revenue share is available to all members, and team production awards apply.
- Two or more agents with a team structure
- Company caps of $15,000, $7,500, or $5,000
- $5,000 cap for teams with 12+ agents and $100M in annual production
- Team leader sets the cap; 10% minimum split to the lead
- $5M in closed volume over the previous 12 months
- Revenue share for all members; team production awards
Marketing Group
The stay-independent, share-the-name group.
Two or more agents who share a marketing name and may refer transactions to each other, without a formal team agreement. Each member keeps their own $15,000 cap, there's no team cap, individual production awards apply, revenue share is available to all members, and there's no minimum production. It's the structure for teams that want the name without the paperwork.
- Two or more agents sharing a marketing name
- No formal team agreement required
- Each member keeps their own $15,000 cap
- No team cap; individual production awards apply
- Revenue share for all members; no minimum production
For the full official breakdown, including every eligibility detail, read Real Canada's team types article .
Quick pick
Which Team Type Fits You?
Not sure which structure is yours? Tap the team type that sounds closest and I'll give you my honest take on whether it fits, in my own words.
Domestic
Just the two of you
You and one other person, building together.
If it's the two of you, this is where I'd start. Partners and couples who already run their business together get a shared cap, no minimum production, and none of the overhead of a bigger team. It keeps the partnership you have and wraps REAL's support around it. If that sounds like your situation, let's talk it through.
Book a chat with Tory ProTeam
Ready to scale
Two or more agents, ready to grow.
If you're ready to scale, this is the structure that grows with you. It's for two or more agents with a real team setup, and larger teams can qualify for lower caps, which means your team keeps more of what it earns as it grows. It asks for structure, and it rewards the volume you bring. Want to see how your team would fit?
Book a chat with Tory Marketing Group
Share a name, stay independent
Agents who want the brand without the hierarchy.
If you and your agents share a name but want to keep your independence, this is the middle ground. No formal team agreement, each member keeps their own cap, and revenue share still applies across the group. It's for teams that want the brand without the hierarchy. Curious whether it fits?
Book a chat with ToryStill not sure? That's exactly what my calendar is for. Book a chat with Tory and she'll help you sort it out.
What your team gains
What Your Team Gains at REAL
Beyond the split and the caps, here's what the model adds for a team that grows together. I'll be straight with you: these figures are company-reported, and nobody can guarantee a specific outcome. But this is genuinely what's on the table.
Revenue Share
When you bring other producing agents to the company, REAL rewards you a little bit every time they transact. When you help the company grow, they help your bank account grow too. You need to be in an active producing status to claim it, it's available up to $4,000 per agent annually across a 5-level structure, and it's fully willable. That last part matters more than most people realise.
Stock
You can earn stock for hitting production milestones like capping, plus awards like the Elite Agent Production Award and the Cultural Award. There are also stock purchase plans with a 10% match before you cap and a 15% match after you cap. It's a way of owning a piece of the company you're helping build.
Tools
Every member gets the full tech suite: Leo AI as your assistant, reZEN as the command centre where you track commissions, caps, and transaction statuses in real time, REAL Signature for documents, and the REAL mobile app so it all travels with you.
A word from me: I'm not going to promise you a number. These figures are company-reported, and your results depend on your production and your team. What I can tell you is that the model keeps more of what you earn and gives your team tools that most brokerages charge extra for.
The Opportunity
Why Top Team Leaders Are Switching to REAL
REAL isn't just a better brokerage for solo agents. It's a fundamentally better platform for team leaders who want to grow their business, reduce costs, and build passive income.
85/15 Commission Split
Your entire team keeps 85% of every commission, the same split as solo agents, with no reduced rate for teams.
$0 Monthly Desk Fees
No per-agent desk fees, no tech fees, no hidden charges. Each agent has a clear annual cap.
Revenue Share from Entire Team
Earn revenue share from every agent on your team, not just the agents you bring in but the agents they bring in too, 5 levels deep.
Stock Awards
Earn stock in a NASDAQ-listed company (REAX) based on your team's production milestones.
AI Tools for the Whole Team
Leo AI, HeyLeo, reZEN, AiRM. Every team member gets access to the full tech suite, included free.
Elite Status Benefits
Hit production milestones for lower transaction fees, additional stock awards, and exclusive recognition.
Revenue Share
Team Revenue Share Breakdown
The bigger your team, the more you earn from revenue share. Here's what 10 agents doing 8 deals per year at $15,000 average commission looks like.
Team Plan Pricing
Fee Structure Comparison
Team leaders and members both enjoy the 85/15 split, with different cap levels that reward your role.
Teams may qualify for a $5,000 cap. Two people can form a team, like a husband and wife or 2 partners, and share a split cap. REAL makes the transition easy for team leaders and their teams, so you can move without the headache.
Detailed Example: Team of 10
10 agents · 8 deals each/year · $15,000 avg commission per deal
Total Team GCI
$1.2M
80 total transactions
Traditional 70/30
$840K
team keeps $840,000
REAL 85/15
$1.02M
team keeps $1,020,000
That's
$180,000 MORE
per year with REAL, plus revenue share from your team's production
What You Get
Team Leader Benefits
As a team leader at REAL, you get more than just a better commission split. You get a platform built for growth.
Elite Status
Hit production milestones for lower fees, additional stock awards, and exclusive recognition.
Stock Awards
Earn equity in NASDAQ-listed REAL based on your team's production milestones. 3-year vesting schedule.
AI Tools for All
Every team member gets access to Leo AI, HeyLeo, reZEN, and AiRM, included free.
Training & Mentorship
Real Academy with 240+ courses, 700+ live classes, and free AI training sessions from Tory Akene.
Revenue Share Leadership
Earn from every agent on your team's production. Revenue share is paid from the company side.
Wealth Building
Commission + revenue share + stock awards + equity appreciation = multiple income streams.
REAL makes it easy
The Switch Is Simpler Than You Think
The thing I hear most from team leaders is worry about the move itself. Here's the honest version: REAL is built to make the switch simple for a whole team, and you're not left to manage it on your own.
One app as the central hub
Everything lives in one place. reZEN is the app your whole team works from, so there's no sprawl of disconnected systems to learn.
Onboarding support
REAL's onboarding team handles the paperwork and the setup, so you're not wrestling forms while you're still running your business.
Tory walks you through it
I'm personally available to walk a team leader through the move, step by step: join first, set up your team structure, bring your members through your referral link, and get the support and training to keep momentum.
"Teams are the heart of this business. The agents I've watched grow the most are the ones who stopped going it alone, and REAL is one of the few brokerages I know that genuinely makes room for every size of team, from two partners to a full office. Bring who you have. There's a place for all of you here."
Tory Akene
AI Certified REALTOR · Real Broker Ontario Ltd.
Step by Step
How to Transition Your Team to REAL
Transitioning your team is straightforward. Follow these 5 steps and start saving immediately.
Join REAL Yourself
Start by becoming a REAL agent through Tory's referral link. Get your license set up in REAL's system.
Set Up Your Team in reZEN
Configure your team structure in reZEN, REAL's proprietary workflow and transaction management platform.
Bring Members via Referral Link
Each team member joins through your personal referral link, which starts building your revenue share network immediately.
Leverage Revenue Share
Earn from your entire team's production. Revenue share is paid from the company side, so it does NOT come from your team's commissions.
Access Team Resources
Get team-specific training, coaching, and AI tools through Real Academy. Free AI training sessions are available for every team member.
A note from Tory
I'd Love to Walk You Through It
I'm a certified mentor with REAL, and honestly, helping new agents and teams get started and build their business is one of my favourite parts of this work. Whether you're two partners or a team of twenty, I'd love to walk you through what joining looks like. There's the Ontario Mentor Program and REAL's new agent training if you want to explore on your own, and my calendar is open if you'd rather just talk. No pressure, ever.